Towards Cashless Bangladesh

Towards Cashless Bangladesh

53
0
SHARE

Towards Cashless Bangladesh

Bangladesh has embarked on an unprecedented journey towards building a cashless society, marked by a significant increase in card and cardless transactions, mobile banking, and digital payment systems such as QR Payment. This transformative shift not only promises to improve the country’s economic landscape but also enhances the quality of life for millions of its residents.

Strategies aimed at fostering an enhanced cashless society include integrating various Mobile Financial Service (MFS) companies, exploring new payment options, investing in integrated payment solutions to cater to merchants’ digital-first needs, incentivizing customers with fringe benefits to promote cashless transactions, and deploying more Cash Recycling Machines (CRM) for instant deposit and withdrawal of funds without the need to visit a branch.

Banks have  been at the forefront of driving this transition. During the initial challenges posed by the COVID-19 pandemic, a few banks  pioneered a digital account opening platform, allowing customers to open accounts instantly from the comfort of their homes via the mobile app (ezyBank) or website (Account from Home). The necessary supplements, including Debit Cards, PINs, and Cheque Books, were delivered to customers’ addresses by bank representatives while ensuring complete safety.

Furthermore,  Banks  have  long provided internet banking and mobile banking facilities (DBL Go), enabling customers to conduct a wide range of digital transactions such as fund transfers, mobile recharges, utility bill payments, and more. With these digital banking platforms, customers can transfer funds to any  Bank account, , cards, and Mobile Financial Service (MFS) accounts at their convenience, without being restricted by banking hours.

Bangladesh has rightfully embraced the transition to a cashless society as a core national agenda. While the initiative is still in its nascent stage, significant progress has already been achieved. The focus is on gradually reducing reliance on physical cash as individuals and businesses increasingly turn to digital payments.

To accelerate progress, the country  must prioritize the development of technological infrastructure, particularly by expanding internet connectivity, especially in rural areas. Additionally, efforts should be made to reduce the cost of 3G-enabled mobile handsets. Furthermore, providing incentives or subsidies to businesses and consumers can incentivize the adoption of digital payment methods over cash transactions.

Bangladesh has made incredible strides towards creating a cashless economy over the last few years. The government and financial institutions are putting numerous plans into action to encourage digital payments. These days, customers use banks’ apps and Mobile Financial Services (MFS) like bKash, and Nagad for cashless payments and transactions.

The interoperable digital transaction platform ‘Binimoy’ was launched by Sajeeb Wazed Joy, the Prime Minister’s ICT Affairs Advisor. It makes affordable, safe, and instantaneous digital transactions between two or more parties like consumers, merchants, banks, financial institutions, PSPs, etc. Prime Minister Sheikh Hasina introduced ‘TakaPay’, the country’s first national card program. This local payment option promotes economic stability and a cashless society by enhancing financial independence and lowering dependency on foreign card services and reserves.

The internet connectivity needs to be high-speed so that there will be no delay in transactions. This will help enhance customer experience and eliminate the fear of transaction loss. Financial institutions, mobile operators, and the government may provide free or low-cost data connectivity for digital payments to the citizens. Reduced data rates for using payment services would facilitate the adoption of cashless technology and increase the number of individuals working in the formal sector.

Most  Banks now  work closely with its customers, partners, regulators, and government to advance toward a cashless economy. It has played a leading role in every initiative by the Bangladesh Bank toward digital payment.  Internet banking platform for corporate and commercial customers, ‘CORPnet’, provides seamless transaction banking services with a straight-through payment facility.

Bangladesh has made notable strides in transitioning towards a cashless economy, reflecting the nation’s commitment to embracing digital financial services. There has been  a paradigm shift from relying heavily on cash for daily transactions to preferring digital transactions. However, cash continues to play a significant role in our society but there is ample room to increase customers’ willingness to use digital platforms like bKash as a go-to option. For that, an inclusive ecosystem is needed where all types of merchants and service providers will be digital-ready. Only then, people will confidently embrace digital payments in all their transactions.

To further advance toward a cashless economy, strategic measures must encompass regulatory support, ecosystem development, integrated collaborations, and digital literacy. Besides incentivizing cashless transactions, an environment conducive to technological innovation needs to be fostered. Collaborative efforts between the government, financial institutions, and fintech platforms like bKash are essential for designing comprehensive strategies that address barriers to widespread adoption and financial inclusion.

bKash has played an instrumental role in driving Bangladesh towards a cashless economy. Through secure and customer-centric MFS, bKash has democratized access to finance, empowering millions of Bangladeshis to participate in the digital economy. To advance further, an inclusive ecosystem is necessary to establish and nurture. bKash is trying to revolutionize the experience of both making and receiving payments for customers and merchants by introducing state-of-the-art solutions like the facility to make payments from Visa cards through the bKash app, the opportunity for merchants to receive voice notifications, alongside receiving payments.

The future of the cashless economy in Bangladesh is very bright, driven by supportive government policies, rapid technological advancements, and a growing demand for digital financial services. Bangladesh has already witnessed rapid growth in cashless transactions in recent years, primarily driven by Mobile Financial Services (MFS), the introduction of Internet Banking by many commercial Banks, facilitating secure e-commerce transactions by the Payment Gateway companies, and quick response or QR code-based universal payment system developed by Bangladesh Bank, etc.

Cashless doesn’t mean eliminating cash entirely; rather, it emphasizes predominantly digital or electronic transactions. However, some cash transactions will persist, particularly in developing countries like ours, where technological advancement and digital literacy are lacking. In Bangladesh, widespread mobile phone usage accelerates the transition to a less cash-dependent economy. Given nearly universal mobile penetration, digitizing the economy is a feasible endeavor.

To incentivize customers towards cashless transactions, banks  consistently offer discounts and facilitate 0% Ezypay installment options throughout the year. Additionally, during special occasions such as Eid ul Fitr, Eid ul Adha, Pohela Boishakh, and Puja, they  provide exclusive cashback opportunities across various segments including groceries (12% cashback), lifestyle products (up to 25% cashback), electronics (10% discount), online transactions (up to 20% discount), etc.

Bangladesh is truly making strides towards becoming a cashless society, and it’s pretty exciting to see. Just think, financial inclusion has jumped from 31% to a whopping 50%. That’s not all – over 8 million people are now using internet banking, and mobile banking users have soared to 220 million as of December 2023. It’s clear that the country’s love for tech, with 40% hooked on the internet and nearly everyone owning a mobile phone, is paying off.

Getting Bangladesh to fully embrace a cashless economy is a bit like orchestrating a complex maneuver. It needs everyone moving in sync – improving the internet and power supply, especially where it’s needed most, like in rural spots. Then, there’s teaching people the right cashless moves – educating them on the perks of going digital and keeping their money safe online.

We’ve also got to keep the floor interesting by offering a good mix, or in this case, providing a variety of digital financial services that cater to everyone’s taste. And, it’s all about teamwork with banks, mobile companies, FinTechs, and the government setting the stage for a smooth transition.

Prime Bank PLC is all in on pushing Bangladesh towards a cashless future. We have got this digital banking gem called MyPrime, making life easier for retail and MSME clients. Imagine fulfilling all your banking needs – transfers, bill payments, managing accounts – without leaving your couch.

Bangladesh has achieved a significant milestone in cashless transactions with a surge in card transactions during the Covid period. Witnessing an unprecedented increase, transactions via ATM, POS, CRM, and e-commerce soared, with significant month-on-month growth.

Fueling this transformative shift is the visionary goal set by the central bank for 2027, with an ambitious target of 75 percent of transactions to be settled digitally. Bangladesh is poised for a monumental leap forward in its digital transformation journey.

Central to this transition is the innovative Cashless Bangladesh initiative, spearheaded by Bangladesh Bank. The Bangla QR code for transactions, a key component of the Cashless Bangladesh initiative, is empowering micro, small, and medium-sized enterprises, revolutionizing the bill acceptance process. From street vendors to small businesses, the adoption of the Bangla QR code heralds a new era of financial inclusion and empowerment. Reducing taxation on the import of cards & POS machines will help grow the ecosystem.

At Mastercard, we are committed to propelling the nation toward a cashless economy through a diverse array of innovative solutions. Introduction of “Tap & Go” contactless payment and Bangla QR facilitates QR code-based payments for Mastercard cardholders across the country, streamlining transactions with merchants nationwide. We’ve also pioneered Bangladesh’s inaugural wearable payment solution, seamlessly integrating into users’ daily routines for convenient, secure, and stylish contactless transactions. Mastercard is also handling bulk amounts of inward remittance through its MTS solution to facilitate remittance transfers via official channels, ensuring reliability and efficiency.

We’ve indeed made significant strides towards achieving a cashless economy, a transition that doesn’t occur overnight. The concerted efforts of the government, regulatory bodies, and other relevant authorities have been pivotal in driving this change. The necessity for cashless transactions became particularly evident during the COVID-19 pandemic, where touch or contactless payments proved indispensable in ensuring safety. As a result, the significance of embracing cashless options has only grown.

The government’s initiative to introduce Bangla QR has yielded significant benefits, with all banks now offering coverage. This means that any retail merchant with an account number can conduct transactions through Bangla QR, albeit requiring payment through internet banking. To further incentivize cashless transactions, we integrate initiatives into our CSR program, including cashback offers for transactions made through Bangla QR.

Nowadays, obtaining a debit card necessitates having a bank account, a process that can be conveniently completed from the comfort of one’s home. At our bank, we offer an incentive of 500 taka for individuals opening a bank account and acquiring a credit card. However, credit card eligibility typically requires a minimum income threshold. For those who may not meet these requirements, we provide an alternative solution through prepaid cards, ensuring accessibility to financial services for all individuals regardless of their financial status. Midland Bank has streamlined the account opening process through digitalization, making obtaining cards remarkably easy. Furthermore, the bank is actively promoting cashless transactions via social media, increasing awareness among its clientele.

The COVID-19 era propelled the entire banking sector in Bangladesh forward, fostering the development of numerous apps and initiatives that facilitated the shift towards cashless transactions. To establish a robust cashless transaction system, it is imperative to ensure universal enrollment in formal banking. Thus, the focus should now be on ensuring that everyone possesses a bank account, thereby granting all Bangladeshis access to cashless technology. Achieving 100 percent bank account penetration is essential. Additionally, the affordability of smart devices is crucial, with the government potentially offering subsidies to promote widespread access to public digital infrastructure. Furthermore, incentivizing cashless transactions is vital. This involves not only ensuring seamless internet connectivity but also making devices available specifically for cashless transactions. Moreover, both the government and Bangladesh Bank must guarantee that every bank supports the TakaPay card, ensuring its adoption by all banks and making it accessible to every customer.

Over the past few years, Bangladesh has  seen a remarkable increase in digital financial transactions fueled by the widespread adoption of Mobile Financial Services (MFS), debit and credit cards, internet and app-based banking, agent banking, and the emergence of digital payment platforms like Bangla QR, Binimoy, ekPay, and TakaPay. With the recent introduction of Digital Banks, it is  anticipated  that the journey towards a cashless economy will reach unprecedented heights.

To further enhance this progress, several strategic measures can be implemented. Firstly, there is a need for continued investment in digital infrastructure. This involves expanding internet connectivity and developing secure payment systems to support the growing demand for digital transactions. Additionally, raising awareness among the people about the benefits of cashless transactions and providing incentives for businesses to accept digital payments can help accelerate the shift towards a cashless economy. Businesses must ensure easy accessibility to all consumers, irrespective of their location or socio-economic status.

Some banks  at the forefront of government are making  efforts to gain more people using digital money, thus, actively contributing to a cashless economy. One significant milestone is the introduction of WEAREBL in 2023, a ground-breaking ensemble of wearable payment devices, marking a historic milestone in the banking industry of Bangladesh. Nevertheless, WEAREBL is gaining popularity among the Millennial and Gen-Z segments. Additionally, banks are  prioritizing  cybersecurity measures to uphold the integrity and security of digital financial transactions, thereby fostering trust and confidence in the cashless ecosystem.

 Initiatives like the Bangla QR system for easy digital payments, widespread adoption of Mobile Financial Services (MFS) like bKash and Rocket, and a government push for more digital transactions are driving this movement. Instant account opening has further facilitated access, and MFS is well-accepted and widely used in both urban and rural areas. The government’s ambitious goal of having 75% of retail transactions digital by 2027 reflects this momentum.

While Bangladesh has made impressive progress, there’s room for further enhancement. A significant portion of the rural population remains unbanked. Collaborative efforts from the government, regulators, and private sectors are crucial to improving financial inclusion and rural connectivity.

Most banks have  simplified account opening with  eKYC online platform, making banking more accessible for everyone. Additionally,  Mobile Financial Service (TAP) expands financial inclusion by reaching those in underserved areas.  User-friendly smart banking app allows customers to manage their finances on the go, while  robust in-house switching system and secure infrastructure ensure smooth and reliable transactions. Banks  offer a variety of convenient cashless options, including debit cards, credit cards, and QR-based payments.